Bio/Resume
Bobby Oerzen is a seasoned entrepreneur and expert in digital publishing with over 15 years of experience in the media industry. He is the founder and leader of New Digit.al, a forward-thinking digital publishing venture at the forefront of online content innovation. Renowned for blending traditional editorial excellence with cutting-edge digital strategy, Bobby has built a personal brand as a visionary in modern publishing. He even describes himself as a “digital expressionist,” reflecting his passion for leveraging new media technologies to tell compelling stories. Under his leadership, New Digit.al has become known for its innovative approaches to content creation and distribution, helping organizations adapt and thrive in today’s fast-evolving digital landscape.
Leadership at New Digit.al
As the driving force behind New Digit.al, Bobby oversees the development of dynamic digital content platforms and strategies. He founded the company to bridge the gap between classical publishing values and the possibilities of the digital age. In this role, he leads a team in crafting engaging online publications, interactive media, and tailored content solutions for a global audience. Bobby’s leadership at New Digit.al is marked by a commitment to quality storytelling and technological innovation. He champions data-driven insights and creative experimentation, ensuring that content not only reaches wide audiences but also delivers meaningful impact. Through New Digit.al, he has guided multiple clients in transitioning from print-centric models to robust digital-first strategies, empowering them to reach readers on web, mobile, and emerging platforms. His forward-thinking vision continues to position New Digit.al as a trendsetter in the digital publishing arena, known for pushing boundaries and setting new standards for audience engagement.
Editorial Background and Key Achievements
Bobby Oerzen’s expertise is built on a strong foundation in publishing. After earning a Master’s degree in English with a concentration in Creative Writing from CUNY Queens College , he launched his career as an editor and writer in prominent media organizations. He served as an editor for Genetic Engineering & Biotechnology News (GEN), a flagship B2B science publication, where he contributed to every step of production from traditional print editorial duties to curating the daily digital edition. In this role, he honed an ability to distill complex technical research into accessible content for specialized audiences , a skill that now informs his digital content strategy.
Earlier in his career, Bobby was a journalist for Current Science, an educational magazine under Reader’s Digest, where he wrote and edited science features for middle-school students nationwide. He also worked on content development and proposals for Weekly Reader’s custom publishing division, collaborating on projects for major clients like Pixar and ESPN. This experience of creating targeted content for diverse audiences – from young learners to corporate partners – showcased his versatility and creativity. It also earned him recognition for writing that crosses traditional boundaries: for instance, he authored an op-ed in the Chicago Tribune titled “OMG! Can parents learn 2 txt?”, exploring generational shifts in digital communication. His work with respected outlets like Reader’s Digest and GEN has solidified his reputation in the industry , and his articles and stories have appeared in numerous publications over the years.
Impact and Influence
Throughout his career, Bobby Oerzen has been a catalyst for digital transformation in publishing. He has consistently anticipated industry trends and adapted content strategies to new technologies. Drawing on his dual background in editorial quality and digital innovation, he guides publishers and content creators in embracing platforms such as social media, blogs, and multimedia storytelling to expand their reach. Colleagues and clients regard Bobby as an authoritative voice in digital media, noting how his initiatives often blend engaging narrative with the latest in SEO, analytics, and interactive design. He has spoken on the importance of user-centric content and has mentored teams on adopting agile workflows for content development.
Bobby’s forward-thinking approach – combining storytelling artistry with technological savvy – continues to influence how digital publishing projects are executed. By promoting high standards of content integrity while harnessing modern tools, he has helped shape a more innovative and inclusive media environment. In sum, Bobby Oerzen stands out as a leader who not only has a record of achieving results in digital publishing but also inspiring others in the industry to rethink and reinvent how stories are told online. With New Digit.al and his broad professional background, he remains committed to driving the future of publishing, one digital innovation at a time.